Using your mobile for networking

How can I use my mobile to build my professional network?   

Networking is the single most powerful marketing tactic to accelerate and sustain success for any individual or organization, and smartphones are changing the way we cultivate those all important business connections.

There are a range of apps available to help you grow your network and we've put together a handy guide detailing the best ones on the market:

An obvious choice, but with over 380 million registered users LinkedIn is the backbone of the online networking world, and a must-have app for every business professional. Make sure to build a detailed profile and aim to publish original content which will draw like-minded individuals to connect.

This is an app for Gmail that allows you to quickly see information about the person you’ve just received an email from by connecting their LinkedIn profile. It helps you put a face to a name, as well as a company, so you won’t be left red-faced when you connect in real life.

Lanyrd is a social conference and event directory which gathers information from social media and LinkedIn to show you conferences and professional events that your connections are also attending.